Product details
The L'Oréal Root Touch Up Kit provides a quick fix between hairdresser appointments or at-home colourings.
- 100% grey coverage in 10 minutes with this root touch-up dye
- Root colour lasts up to 4 weeks
- Shades blend seamlessly with your hair colour
- Easy & mess-free application
- Works on all hair types
- 100% grey coverage in 10 minutes with this root touch-up dye
- Root colour lasts up to 4 weeks
- Shades blend seamlessly with your hair colour
- Easy & mess-free application
- Works on all hair types
Magic Retouch goes Permanent. Cover 100% of grey roots in 10 minutes with the L'Oréal Permanent Root Touch Up, a low-ammonia hair dye gel with built-in conditioning and an aromatic scent. A lasting quick-fix to cover greys or regrowth between colourations.
WHY USE MAGIC RETOUCH ROOT TOUCH UP DYE?
Its mess-free and quick precision applicator makes covering up roots fast and easy, while providing 100% grey roots coverage for up to 4 weeks. No uneven touch-ups, just seamless, beautiful colour. The Magic Retouch Permanent root touch up dye is
available in 5 shades that blend seamlessly with your natural hair colour. 1 application per pack.
BENEFITS OF L'ORÈAL PARIS' MAGIC RETOUCH ROOT TOUCH UP DYE
- Long lasting colour and transfer-resistant on all hair types
- Easy and mess free application, directly onto hair
- Rich colour pay off that matches hair shade closely and lasts up to 4 weeks!
- Affordable alternative to salon root touch-ups, and can be used as often as necessary
Learn more about our Magic Retouch range
Are you stuck between hair salon visites and want to keep your hair looking fresh or want to cover a few greys? Then explore our Magic Retouch range by L'Oreal Paris. Our range consists of the Magic Retouch spray which is a temporary, instant spray that hides regrowth and is water resistant There is also our Magic Retouch Precision, which consists of a precise wand to manage the few grey strands on the hair.
RECOMMENDED HAIR ROUTINE WITH L'OREAL PARIS MAGIC RETOUCH PERMANENT ROOT TOUCH UP
- Step 1: Use the Excellence Permanent Hair Colour for a full hair colour coverage.
- Step 2: Over time, apply the Root Touch up dye to roots to cover greys or fading colour hair
- Step 3: (optional): If you have coloured hair, build a routine with our Colour Protect range to maintain your colour for as long as possible! Our Colour Protect Shampoo and Colour Protect Conditioner will help seal colours inside the fibre and prolong colour and shine.
WHY USE MAGIC RETOUCH ROOT TOUCH UP DYE?
Its mess-free and quick precision applicator makes covering up roots fast and easy, while providing 100% grey roots coverage for up to 4 weeks. No uneven touch-ups, just seamless, beautiful colour. The Magic Retouch Permanent root touch up dye is
available in 5 shades that blend seamlessly with your natural hair colour. 1 application per pack.
BENEFITS OF L'ORÈAL PARIS' MAGIC RETOUCH ROOT TOUCH UP DYE
- Long lasting colour and transfer-resistant on all hair types
- Easy and mess free application, directly onto hair
- Rich colour pay off that matches hair shade closely and lasts up to 4 weeks!
- Affordable alternative to salon root touch-ups, and can be used as often as necessary
Learn more about our Magic Retouch range
Are you stuck between hair salon visites and want to keep your hair looking fresh or want to cover a few greys? Then explore our Magic Retouch range by L'Oreal Paris. Our range consists of the Magic Retouch spray which is a temporary, instant spray that hides regrowth and is water resistant There is also our Magic Retouch Precision, which consists of a precise wand to manage the few grey strands on the hair.
RECOMMENDED HAIR ROUTINE WITH L'OREAL PARIS MAGIC RETOUCH PERMANENT ROOT TOUCH UP
- Step 1: Use the Excellence Permanent Hair Colour for a full hair colour coverage.
- Step 2: Over time, apply the Root Touch up dye to roots to cover greys or fading colour hair
- Step 3: (optional): If you have coloured hair, build a routine with our Colour Protect range to maintain your colour for as long as possible! Our Colour Protect Shampoo and Colour Protect Conditioner will help seal colours inside the fibre and prolong colour and shine.
How To Use
1. Mix the root touch up dye developer and colouring cream and shake
2. Apply directly to roots using either soft brush applicator for easy, all over coverage or precision tip for precise root application
3. Leave for 10 minutes to develop
4. Rinse thoroughly
Read and follow instruction leaflet. This root dye kit is not intended for use on persons under the age of 16. Remember to buy this product in advance to do a skin allergy test 48 hours before use.
2. Apply directly to roots using either soft brush applicator for easy, all over coverage or precision tip for precise root application
3. Leave for 10 minutes to develop
4. Rinse thoroughly
Read and follow instruction leaflet. This root dye kit is not intended for use on persons under the age of 16. Remember to buy this product in advance to do a skin allergy test 48 hours before use.
Ingredients
Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.
1254010- Colouring Cream
AQUA / WATER • ALCOHOL DENAT. • PEG-4 RAPESEEDAMIDE •
GLYCERYL LAURYL ETHER • DECETH-3 • PROPYLENE GLYCOL • LAURETH-5 CARBOXYLIC ACID •
ETHANOLAMINE • DIPROPYLENE GLYCOL • HEXYLENE GLYCOL • AMMONIUM HYDROXIDE •
p-PHENYLENEDIAMINE • POLOXAMER 338 • RESORCINOL • OLEYL ALCOHOL • m-AMINOPHENOL
• HYDROXYPROPYL BIS(N-HYDROXYETHYL-P-PHENYLENEDIAMINE) HCL • AMMONIUMTHIOLACTATE
• N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • EDTA • ERYTHORBIC ACID •
2,4-DIAMINOPHENOXYETHANOL HCL • PARFUM / FRAGRANCE. (F.I.L. Z297332/1).
1152439- Developer:
AQUA / WATER • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM
SALICYLATE • TRIDECETH-2 CARBOXAMIDE MEA • PHOSPHORIC ACID • CETEARETH-25 • TETRASODIUM ETIDRONATE • TETRASODIUM PYROPHOSPHATE • GLYCERIN (F.I.L. C202318/2).
Reviews
Average Customer Ratings
Quality of Product, 3.3 out of 5
Value of Product, 3.0 out of 5
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1 to 8 of 89 Reviews .
1 – 8 of 89 Reviews
Most Relevant
KiwiFi9
Australia
Review 1
Votes 0
Age55 to 64
5 out of 5 stars.
Sure in a Quick Fix between colourings!
3 years ago
The kit looked like a mini-colouring kit when opened, with solution, colour, gloves etc, but everything mini sized! Pleasantly surprised how quick and easy to use with the comb dispenser which made it easy to apply and work into the roots. And only a 10 minute wait time! Pretty much a non-drip formula as well, so not much mess. Just be careful when using the brush to work it in, I did manage to flick little bits around. Very easy to rinse out, and very pleased with the results. Will be interesting to see how long it lasts, as I colour my hair at home and it really is such a chore (but so much cheaper than a salon visit!)
Yes, I recommend this product.

Originally posted on Home Tester Club
Response from L’Oréal Paris Australia & New Zealand:
3 years ago
consumer care
We're so happy to hear you loved our Magic Retouch Permanent 10 Minute Colouring Kit and chose to share your experience with everyone!
Rosi
Wokingham
Review 1
Votes 0
3 out of 5 stars.
It doesn't last that long
2 years ago
I bought two of the magic retouch permanent product, in brown, the idea is really good, and it's much cleaner and easier that the L'oreal permanent Hair dye normal box, but I'm afraid it doesn't last that long as it says in the box, after a week, the color fades and it looks like I need to do that again. So I used the second box, this time, just to make sure that I did not miss any steps, and again after a week, I could see my roots again, so until the formula of this product is improved, I won't buy it again, I will carry one using L'Oréal Magic Retouch Instant Root Concealer Spray, thanks
ConsNot durable
No, I do not recommend this product.
Originally posted on loreal-paris.co.uk
Sydney
Review 1
Votes 0
Age45 to 54
GenderFemale
3 out of 5 stars.
Covered greys
2 years ago
Applied yesterday, easy to apply. Disappointed though it had a strong chemical smell. Day 2 and my skin is itchy.
Helpful?
Quality of Product, 4.0 out of 5
Value of Product, 3.0 out of 5
Response from L’Oréal Paris Australia & New Zealand:
2 years ago
consumer care
Thank you for detailing your experience. We take any reports which may relate to the safety of our products very seriously. Please contact our Consumer Care team to discuss at your earliest convenience, and they will be able to help explore whether you’re experiencing a reaction or can continue use. For prompt assistance, please contact our helpline on 1300 659 359 (open Mon-Sat, 8am to 5pm AEST).
Skippy2
Australia
Reviews 3
Votes 0
Age35 to 44
4 out of 5 stars.
Magic indeed
3 years ago
My hair feels like it needs a colour every week, and this does the trick. I was so not going to believe it. I feel that in normal circumstances after a colour at home, I would see re-growth two weeks later. So I would have to plan my colours around events and whom might be in attendance. This is not that bad. it's handy and the little comb is cute and while not a great help initially, I worked out that it's great to use after applying for a more all over impact. Maybe I'm terrible at home colours, but this does improve the odds of me not looking like a clown.
Yes, I recommend this product.

Originally posted on Home Tester Club
Response from L’Oréal Paris Australia & New Zealand:
3 years ago
consumer care
We're so happy to hear you loved our Magic Retouch Permanent 10 Minute Colouring Kit and chose to share your experience with everyone!
Silky1234
Australia
Review 1
Votes 0
Age45 to 54
3 out of 5 stars.
Does the job but not convenient as spray
3 years ago
It's similar to normal dyeing hair process. i.e. you have to mix the developer and colouring cream in the provided bottle and shake to combine. Then leave in the hair to develop before washing. The quantity is not much & the coverage is just ok. Given the price is not significantly cheaper, I'd rather to buy the standard full box to do the job properly. The comb applicator is not as useful as I have long hairs & got tangled. The worst thing is the horrible chemical smell. It's not certainly not a quick fix like a spray.
No, I do not recommend this product.

Originally posted on Home Tester Club
Response from L’Oréal Paris Australia & New Zealand:
3 years ago
consumer care
Thank you for your review. We appreciate your feedback about Magic Retouch Permanent 10 Minute Colouring Kit) and are keen to speak with you directly on 1300 659 359 to further understand your experience. Looking forward to hearing from you soon.
DiDi
Yorkshire
Review 1
Votes 0
4 out of 5 stars.
It does exactly what you want it to do !!
3 years ago
[This review was collected as part of a promotion.] I already use the temporary root spray which is extremely good at hiding my grey and natural roots and blending in completely with my choice of hair colourant. So, I was eager to try this permanent retouch too. It's very easy to mix. The applicator allows you to use it exactly where its required so there's no mess. the waiting time is short and it covers up all my grey roots. I only did it a week ago, so I can't as yet agree with the details on the box that says it will last for 4 weeks. However, L'Oreal never make false claims , so I'm convinced it'll see me through as advised.
And it is a great product ! And I can thoroughly recommend it. But for simple ease, I shall still continue to use the L'Oreal Magic Touch spray. So please, please, L'Oreal don't discontinue it !!!
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Phoebe7610
Australia
Review 1
Votes 0
Age45 to 54
5 out of 5 stars.
Best Retouch Ever!
3 years ago
I have tried so many retouch, grey root coverage brands and this would be the most effective and long lasting. With L’Oreal Retouch Permanent it is truly MAGIC. The mess - free applicator is so easy to use. 10 minute quick fix is all it is. Coverage is definitely 100%. I was provided with 2 Soft Black which match my hair. It’s Fast.Easy.Mess Free. I have thick long hair and 1 application is enough. Thank you Home tester Club, I have finally found, what I’m looking for!!!
Yes, I recommend this product.

Originally posted on Home Tester Club
Response from L’Oréal Paris Australia & New Zealand:
3 years ago
consumer care
We're so thrilled to hear you loved our Magic Retouch Permanent 10 Minute Colouring Kit and chose to share your experience with everyone! We always love to hear feedback of how our products brighten your day, because you're WORTH IT!
MissRory5
Australia
Reviews 2
Votes 0
Age55 to 64
5 out of 5 stars.
Easy and quick
3 years ago
Absolutely in love with this product, their is nothing to not like about it, it's easy to mix the brush applicator is just so good, the wait time after application is only 10 minutes compared to 20 to 30 if you did a full head of color, I am sold on this product, its the best root touch up I have ever used and I will continue to use it.
Coverage and color match to my hair was spot on, my hair looks amazing, it was quick to apply with the brush which made it so easy.
Yes, I recommend this product.

Originally posted on Home Tester Club
Response from L’Oréal Paris Australia & New Zealand:
3 years ago
Loreal Paris
Thank you for sharing your positive experience! We're so happy to hear that you've been loving Magic Retouch Permanent 10 Minute Colouring Kit.
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