Guide To Hair Care

Expert care for your hair
L'Oréal Paris is committed to providing every woman with cutting-edge science and technology to achieve the best possible hair transformation, delivering immediate and noticeable results. Our products are designed to be innovative, affordable, and eco-friendly, making high-quality haircare accessible to all. By democratizing high-end haircare, we aim to boost your self-esteem and make you feel confident and invincible.

Explore this guide to discover the ideal hair care products tailored to your specific hair type, along with valuable hair tips.

Hair care: what are your main concerns?

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Hair Care For Damaged Hair

Hair dyeing and styling tools offer people the freedom to change their hairstyles frequently. However, frequent transformations can cause significant damage to the hair fiber. As hair cannot self-repair, it becomes dull, brittle, lifeless, and loses volume. Thankfully, L'Oréal Paris has developed highly effective routines to help you restore the health and strength of your hair. These routines work by penetrating deep into the hair fiber, restoring lost nutrients, and providing your hair with the moisture it needs to regain its natural luster, shine, and volume.


Dehydrated Hair

If you are struggling with dull, flat, and lifeless hair with a rough and stiff texture, it could be a sign that your hair fibers lack essential moisture. The solution is to provide your hair with a dose of moisture and lock it in to restore volume, movement, and suppleness. Fortunately, L’Oréal Paris has developed a powerful solution: Hyaluronic Acid for your hair. These products are designed to penetrate deeply into the hair fiber, providing it with the hydration it needs to regain its natural bounce and movement, leaving your hair looking and feeling healthy and vibrant.


Fading Hair Colour

Our hair colour can become dull and lackluster due to various factors, such as exposure to light, UV rays, friction, and water from the shower or pool. L’Oréal Paris has developed a revolutionary technology that helps to keep colour-treated hair vibrant and shiny. This technology is specially formulated to moisturize and nourish your hair while simultaneously caring for the cuticle. It works by penetrating deep into the hair shaft, restoring lost nutrients, and leaving your hair looking healthier, shinier, and more vibrant than ever before.


Blonde or silver that turns yellow

Brassiness is a significant concern for those with blonde or highlighted hair, particularly if the natural hair colour is dark. The more you bleach your hair, the more noticeable the yellow and orange tones become. To counteract these unwanted colours and maintain a vibrant, healthy-looking blonde, it is essential to use products that are rich in blue and violet pigments as well as nourishing ingredients. These products work to correct brassy tones and keep your platinum or highlights looking fresh, clean, and well-moisturized.

  • Bond Repair

    Providing the deepest care for to transform your hair. Formulated with the highest concentration of Bond Repair Complex.

    Discover Bond Repair
  • Extraordinary Oil

    Enriched with rare marula and camellia oils, nourishing hair without weigh-down. Infinite shine whilst protecting the hair’s surface.

    Discover Extraordinary Oil
  • Hyaluron Plump

    Inspired by skincare and powered by Hyaluronic Acid; a molecule which retains 1000x its weight in water, helping to rehydrate hair.

    Discover Hyaluron Plump
  • Dream Lengths

    Designed to strengthen long, damaged hair. Enriched with vegetal keratin, Vitamins and Castor Oil to reduce split ends for the hair of your dreams.

    Discover Dream Lengths
  • Colour-Protect

    The ultimate solution to longer-lasting colour, containing colour protecting ingredients to help protect hair from the sun and frequent washing.

    Discover Colour-Protect
  • Total Repair

    Help repair the 5 problems of damage: tangled, fried, weak, brittle hair and split ends. Enriched with up to 9% keratin to make hair stronger and glossier.

  • Colour-Protect Purple

    For blondes needing a colour refresh neutralising unwanted yellow, orange, and brassy tone. Enriched with purple toners and a UV filter to protect your hair.

    Discover Colour-Protect Purple
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However, the benefits of hyaluronic acid aren’t limited to skincare. In fact, this ingredient known for its strong hydration properties is just as beneficial for hair. Made popular for its ability to retain moisture and prevent dryness, it is now being formulated into haircare products for the same reason. If you’ve ever struggled with dry, damaged or dull hair, you may want to try introducing hyaluronic acid into your haircare routine. So, if you are wondering ‘is hyaluronic acid good for your hair?’ – we are here to show you how to implement hyaluronic acid for hair and highlight some of its benefits.</p> </div>" } }, { "@type":"ListItem", "position": 4, "url" : "", "item":{ "@type": "Article", "mainEntityOfPage":{ "@type":"WebPage" }, "headline":"How to Dye Hair at Home", "image":{ "@type":"ImageObject", "url":"", "height":900, "width":2000 }, "datePublished": "2020-08-06T04:29:00+00:00", "dateModified": "2022-10-27T14:12:00+00:00", "author": { "@type": "Brand", "name": "L'Oréal Paris" }, "publisher":{ "@type":"Organization", "name":"L'Oréal Paris", "logo":{ "@type":"ImageObject", "url":"", "width":189, "height":60 } }, "description":"It’s time to get real for a minute, as much as we’d like to go to our favourite colourist for a fresh new hair colour or to cover troublesome greys, the cost that comes along with it isn’t as great. Not to mention, sometimes it’s just not possible to get to the salon. That’s where colouring your hair at home comes in. Don’t worry, we get it. Applying permanent hair colour to your own hair can be a bit nerve-wracking but when you’ve got the best <a href="">at-home hair colour kit</a> at your side there’s no reason to shy away. Need some expert advice to boost your confidence first? Look no further! Whether applying a full head of hair colour, or a root application, keep reading for our simple and easy guide on how to dye your hair at home. Once you’re armed with a few hints from our L’Oreal Paris experts you’ll be rocking salon fresh hair colour in no time." } }, { "@type":"ListItem", "position": 5, "url" : "", "item":{ "@type": "Article", "mainEntityOfPage":{ "@type":"WebPage" }, "headline":"how-to-colour-treated-hair-care", "image":{ "@type":"ImageObject", "url":"", "height":900, "width":2000 }, "datePublished": "2019-10-08T04:03:34+00:00", "dateModified": "2022-11-09T00:11:19+00:00", "author": { "@type": "Brand", "name": "L'Oréal Paris" }, "publisher":{ "@type":"Organization", "name":"L'Oréal Paris", "logo":{ "@type":"ImageObject", "url":"", "width":189, "height":60 } }, "description":"<div class="rich-text"> <p>Colouring your hair can be equal parts fun and empowering, but it’s also true that all colour-treated hair needs a little extra TLC to stay looking silky, shiny and smooth. Colouring disrupts the hair fibre, meaning hair colours can fade faster and become more prone to damage without the appropriate care. That’s why no matter your new shade, it’s super important to follow up with the right hair care for coloured hair. </p> Lucky for you, we’ve put together a comprehensive guide with all the key steps you need to achieve healthier-looking hair and to make your hair colour last longer. Put our easy-to-follow dos and don’ts into practice to keep your colour-treated hair looking and feeling in top condition. You can also stay tuned for some ultra-nourishing product recommendations from our <a href="">Elvive Colour Protect</a> range. </p>" } } ] } }
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