L’Oréal Paris is thrilled to announce Mary Fowler will walk the iconic Le Défilé L’Oréal Paris runway during Paris Fashion Week 2025. The Matildas and Manchester City star will be the first professional footballer to appear in the Le Défilé L’Oréal Paris runway show, at the famous Hotel de Ville, alongside a strong line-up of L’Oréal Paris global ambassadors, including Kendall Jenner, Jane Fonda, Viola Davis, and Gillian Anderson, in celebration of women’s empowerment.
“I’m honoured to join the L’Oréal Paris family of ambassadors on the Le Défilé runway during Paris Fashion Week. This will be my first time walking a runway, and while it’s a little outside of my comfort zone, the opportunity to walk alongside extraordinary women in a celebration of women’s empowerment, inclusion, and sisterhood is truly inspiring.” – Mary Fowler
Liberté. Egalité. Sororité. You're worth it.
Where liberty works the runaway. Where equality holds her head high. Where sisterhood links arms in every step. From the heart of Paris, we rise: bold, diverse, unapologetic. Every look, a statement. Every attitude, a celebration. Because self-worth is not a trend. It's a statement. Walk your worth. The world is watching. From Paris, with worth.
Because You're worth the spotlight
On September 29 at 9PM L’Oréal Paris transforms the Hôtel de Ville into a stage that honors what truly matters — the empowering feeeling of knowing you're worth it. In the heart of Paris, during Fashion Week, we bring together beauty, fashion and feminism to shine a spotlight on the power of self-worth.
This year's runway show reimagines the iconic French motto to a new lens: Liberté. Egalité. Sororité, a powerful celebration of sisterhood and solidarity. Because believing in yourself isn't a luxury, it should be a given.
As the official partner of Paris Fashion Week, L’Oréal Paris invites the world to witness a night where every step down the runway reaffirms the simple truth: you are worth it.
On stage we invited a powerful line-up of ambassadors who embody strength and confidence: Kendall Jenner, Helen Mirren, Eva Longoria, Cindy Bruna, Ariana Greenblatt, Gillian Anderson, Andie Macdowell, Marie Bochet, Aja Naomi King, Luma Grothe, and more still to come.
