Magic Retouch Magic Retouch Permanent 10 Minute Colouring Kit - 5 Brown

[This review was collected as part of a promotion.] Once the allergy test is successful this is a quick and easy way to touch up your roots. I used the brush applicator to cover all the roots and the more accurate tip for around the temples and other stray bits. Waiting time is only about 10 minutes as opposed to 30-35 for a full colour. No horrible smells, colour blended in nicely, There was plenty of the mixture so I didn't feel I needed to spread it thinly. Very pleased.

My regrowth isn't just grey anymore - it's positively white - so I was really looking forward to testing how effective the L'Oreal Paris Magic Retouch Permanent in Brown No. 5 was going to be after only 10 minutes. After carefully following the instructions, I was very pleased with how quick the process was. You have a choice of a brush or tip applicator, the tube itself is very comfortable to hold and maneouvre - especially around the nape of the neck and behind the ears, and there was zero drips to contend with. Those pesky grey hairs along my temple disappeared completely and the rich brown colour blended really well with my existing hair shade. My only negative was the product had a fairly strong odour, which is the case with many colourants, but it saved me hours sitting at the hair salon, and that alone is a huge plus! I will definitely be including this in my monthly shop!

Using this product was so easy & mess free. Gave a good root coverage overall combing through my hair, although more product would have been nice to complete the back of my head. Only 10 minutes for the developer to take hold instead of 30 mins using other products. Also allowing you shampoo your hair afterwards.
Definately a good product to colour your hair & save valuable time.

Unfortunately it covered some greys but not all of the grey hairs, but I have to say that after washing it out in the shower my hair was a lot smoother and manageable. Also the aroma was very pleasant. The brush applicator made it extremely easy to apply. I’m not sure I would buy this again because it didn’t cover all of my grey hairs, but I would also recommend others to give it a go.

Whilst I was very appreciative to try the product unfortunately it didn’t make a huge difference to my hair. I have very thick hair so the quantity wasn’t really sufficient. I love the applicator as it’s very convenient, a larger size would be better. The shade I received was probably too light for my hair to cover the grey “skunk line”(as I like to call it!) central part to my hair.

Impressive. I’ve never used a retouch kit before. It is as easy as using full coverage hair dye but less messy! No drips at all. The applicator works well to get those tricky little wisps of hair. Smells like all other dye kits containing ammonia.
This would be a handy kit to have when travelling if you don’t want to go to an unfamiliar hairdresser.

My first time using a brush to colour my hair. The brush gets right into the roots but can be more messier than using the precision tip as when you squeeze too hard the dye drips from the sides of the brush. I added the extra time to cover greys. Colour was pretty exact to the box. Product wasn't as stinky as some other brands. This is ONLY a touch-up and only enough to do the front of your hair and a little bit on the top of your head where your part goes. Definitely not enough to do all your roots. For the same cost you could buy a hair dye with enough product to do your whole head that comes with a conditioner as well. If you need a quick touch up and are really pressed for time and don't have the extra 20 minutes that a normal hair dye requires then this product is for you. For the same cost and effort I'd rather do my whole head and have to wait an extra 20 minutes or so and then use the added conditioner treatment that makes you hair so soft.

As someone who hates the period between visits to the hairdresser as my grey regrowth becomes more evident, this product was the perfect solution. The colour quality on my very grey resistant hairs was excellent and and it blended with my usual colour quite well. The stress to return to salon has been taken away by this great product!

I Was VERY Impressed with this New Fast HairDye.😃
The Application was super Easy and FAST just 15 mins
AND DONE.!!

THE colour was amazing and the entire process TOO EASY!!
definitely A Winner for me!!

THE ROOT COVERAGE EXCELLENT and the lasting effects over 5weeks and still great...

Couldn't fault it... Really Good....

[This review was collected as part of a promotion.] I was really excited to try this product, but on delivery I saw that it contains ammonia. When using previous hair colouring products with ammonia it always dried out and damaged my hair, so I was unable to use this. Please L'Oreal can you issue an ammonia-free version? I am sure that loads of women are interested in using that!

[This review was collected as part of a promotion.] This is great for a quick fix between a full re-colour, and even better that it only takes 10 minutes and lasts up to 4 weeks! It’s really easy to use and comes with 2 applicators: a brush and a precision tip so you can target the areas that need doing. The colour blended well with my own, and covered the greys in my roots.

[This review was collected as part of a promotion.] I have a mixture of blondes and browns with a darker root so it was a bit tricky to apply and not to get it on my blondes. It would help if you had someone else to help. For the price, I could have had roots professionally done for a little bit more, so would only recommend this if you can’t get to the hair dresser.

I used this product. It had been approximately 4 weeks since my last cut and colour. My grey hairs are most obvious around the sides of my face just above the ears. I found the product easy to apply with minimal preparation and mess. It covered my grey hairs well and will take me through to my next cut and colour.

[This review was collected as part of a promotion.] The box includes a nozzle and brush applicator to apply the dye. It's 27ml of dye so probably wouldn't cover a whole scalp of grown out roots but it's great and precise at covering up those visible sections of roots or grey hair you might have. Bit pricey when you can get a whole head hair dye for less though.

L'Oreal Paris Magic Retouch Touch Up Kit was so easy to use. The process of mixing the colour and applying it took much less time than it usually takes me. I'm really impressed with how easy it is to use.
The soft applicator brush is an excellent tool and makes the application process a lot quicker, and easier, and covers the roots better. I was really pleased that there was no mess! No colour drops on my vanity, floor, or mirror. It was so clean!
I have very resistant grey hair so I left it on for an extra five minutes. I found it really nice not to have to wait the usual 45 minutes for developing time.
The colour came out quite well. It didn't totally cover my roots, but I had a lot of grey roots to start with, and as mentioned, they are very resistant, so considering that, I'm happy with the result and it is definitely something I can use for a quick root touch up in between full colours.
Overall, I'm really pleased with how quick it is to use, the cleanliness, and result!

This is such a great and convenient product for last minute touch ups before going out. Great colour, which blends in to your natural hair colour, and doesn't stand out, like some other touch ups may. You can use it daily or whenever required, as it long lasting and can take with you in your bag too.

The application process was very easy so makes for a quick and easy job to cover up those pesky grey hairs. The result of using the touch up kit was very good, it blended in well with the rest of my hair and hid those grey bits that were starting to show. Quite impressed with this product

Very easy to do, loved the brush over the tip that was provided. Took only 10 mins to develop and only 5 mins to paint it on to my roots where I had grey coming through. Saved me a hairdresser appointment for another 3-4 weeks. Totally recommend for in between hairdresser appointments.

[This review was collected as part of a promotion.] This root concealer is great, I like that it's permanent as opposed to the other ones I've tried that are powdery and come off in your hands if you itch or touch your hair. I found the product really easy to apply and the colour was pretty similar to my length so it blended in really well

It was easy to use and gave good coverage 👍👍👍👍 I think I’d probably just do a box dye rather than a touch up next time just more convenient and less fussy. It would though be better if I didn’t have so much regrowth! I would of like it more if I hadn’t left it so long to touch up!

[This review was collected as part of a promotion.] A great solution between salon visits. This covers up grey roots in between appointment. Colour was a good match for me and covered the few greys I have meaning I can go a bit longer between salon appointments. Easy to apply with the comb like applicator and not at all messy.

I actually got my husband to apply this product for me as I have bad arms and cannot leave them raised up for too long, application process was rather good, do think that the color product needed to be a bit more as found that there wasn't a lot of coverage of product

[This review was collected as part of a promotion.] Touching up hair dye can sometimes be a difficult, especially if it manages to stain the scalp. However I must say that this was really easy to use and did leave any staining on the scalp, which made I look really natural. The colour was also a really good match.

[This review was collected as part of a promotion.] I haven’t used the dye long enough yet to see how it fades and wears, especially on my few greys that I do have. It’s actually really natural, I probably should have gone with a shade lighter, but nonetheless it looks as though it could be my natural hair colour.

Easy enough to apply, but I found it a bit tricky to cover only the roots as my grey hairs have sprouted longer than the regrowth. Was a bit difficult to only apply to roots. With a whole head cover I don't have to worry about only cover a section of the hair.

The application either the brush is so easy to use. The dye came out evenly and it was easy to spread through my hair where needed.

The cover was great. My hair is grey through my middle part and at the side of my head above my ears and it covered the all

[This review was collected as part of a promotion.] It’s a great product to helps us to cover grey hair at home . If you need a quick fix at home , and your salon appointment is due soon . Just grab this product , it’s a permanent colouring comes with 2 different applicators . Very easy to do at home .

I liked using this product, it was easy and convenient, no mess and no fuss and if you didn’t want to apply with the applicator tip you could use the brush (which I used). Also it is great if you are short on time as it only takes 10 minutes.

[This review was collected as part of a promotion.] Brilliant little product. Super easy to use and gets to the roots of your hair fantastically. Only been applied for a couple of days so can’t really comment on its lasting effects but being a L’Oréal product I’m sure it won’t disappoint.

What a great product. Living remotely, this is great for a touch up till I can get into town and get my hair done. Knowing it was there, was a life saver. Instructions are easy to follow, application was a breeze and result was perfect.