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BACK TO BASICS: HOW TO MASTER THE VIRAL CLEAN GIRL MAKE-UP LOOK

What if you were just you? An unfiltered, yet radiant and flawless you? Spotted on the runways, clean girl make-up is now a timeless trend sizzling on TikTok. Here's how to master this chic, minimalist beauty vibe, think naturally dewy skin, an artfully bare face, those locks effortlessly pulled back in a fashion “à la va-vite” style. 

1.  Embrace a healthy skincare routine

Clean girl make-up starts with a plumpy, healthy, well-moisturized skin. Dive into a customized skincare routine designed for your skin's unique needs and don't skip a step: cleanse, moisturize, target skincare and, of course, daily sun protection. Consistent and serious skin care is a must if you want to glow with just the slightest touch of make-up on the face.

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2.  Light coverage to even out skin

The first step to a clean girl look is to choose a foundation that blends evenly with your skin. It will unify your complexion for a radiant, subtle finish. Look for a lightweight formula that will conceal pores and imperfections and give you a radiant glow. You can also take inspiration from influencers who simply mix a few drops of foundation with their moisturizer for an effortlessly understated make-up look. Apply with a make-up sponge for an even more natural finish and use concealer sparingly: just a drop under the eyes and over imperfections.

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3. Unleash the mastery of subtle, impressionist contours

Sculpt those cheekbones with just a hint of contour and blend seamlessly to enhance the natural bone structure of your face. Cream blushes do the job perfectly. Smooth over your cheeks and the bridge of your nose for an effortless, velvety and sun-kissed look. Let your fingertips take the lead in blending as their warmth blends the product into your skin, leaving behind a light veil of colour that illuminates your inner glow.

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4. Frame your face with well-defined brows

Enhance and fix the natural shape of your eyebrows while maintaining a feathery look. You can use a transparent or tinted brow gel for a polished finish. If your brows are sparse or have gaps that need filling, use a very thin eyebrow pencil. The key is to go light.

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5. Emphasize lashes naturally

Clean girls don't try to add artificial volume to their lashes. They simply apply a thin layer of lengthening mascara, opting for formulas that stretch and separate lashes without clumps. The idea is to open the eyes without overdoing it.

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6. Hydrated and shiny pout

Crafting luscious lip appeal requires a delicate touch, aiming to maintain a natural aesthetic while capturing the light and looking full of moisture.  Opt for a tinted lip balm or choose a lipstick or gloss in a shade that effortlessly enhances your natural lip colour.

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7. Final touch: set with a translucent powder

Your clean girl look is almost complete. No one will believe the time and skill you've put into this masterpiece. Now it's time to set your creation with an ultra-fine, translucent powder that will keep your make-up fresh until nightfall. A light dusting is all it takes. It's all about controlling shine without creating a cakey look.

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