- 340ml
- 800ml
Product details
L'Oréal Paris Elvive Colour Protect Shampoo nourishes and preserves coloured hair for up to 40 washes*. Enriched with Vitamin Cg + UV filter to help prolong colour vibrancy and protect the hair fibre against UV aggressions.
Because Our Planet Is Worth It
This bottle uses up to 20% less plastic** and is made of 100% recycled plastic***.
*Instrumental test after application of the Colour Protect Shampoo and Conditioner of the range
**Verses the previous bottle. Plastic reduction varies depending on format size.
***Excluding dyes, additives and labels.
How To Use
1. Massage into wet hair, focusing on the scalp, then rinse.
2. Follow with Elvive Colour-Protect Conditioner.
3. Complete your routine and treat regularly with Elvive Colour-Protect Spray for lasting colour and radiance.
If contact with eyes occurs, rinse immediately and thoroughly with water.
Ingredients
1261452 B - INGREDIENTS: AQUA / WATER • SODIUM LAURETH SULFATE • GLYCOL DISTEARATE • SODIUM CHLORIDE • COCAMIDOPROPYL BETAINE • DIMETHICONE • PARFUM / FRAGRANCE • GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE • COCAMIDE MEA • COCO-BETAINE • ASCORBYL GLUCOSIDE • SODIUM BENZOATE • SODIUM HYDROXIDE • HYDROXYCITRONELLAL • STEARETH-6 • PHENOXYETHANOL • ACETIC ACID • PEG-100 STEARATE • ETHYLHEXYL SALICYLATE • TRIDECETH-10 • TRIDECETH-3 • SALICYLIC ACID • LIMONENE • FUMARIC ACID • LINALOOL • AMODIMETHICONE • CARBOMER • CITRIC ACID • HEXYLENE GLYCOL • HEXYL CINNAMAL.
Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.
Reviews
Filter Reviews
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Rating
Locale
1 to 8 of 297 Reviews .
1 – 8 of 297 Reviews
Most Relevant
Anna124
Manchester
Review 1
Votes 0
5 out of 5 stars.
Good quality shampoo in reasonable price
10 hours ago
[This review was collected as part of a promotion.] I’ve really been enjoying the L’Oréal Paris Elvive Colour Protect Shampoo. It leaves my hair feeling clean, soft and fresh without making it feel dry or stripped. I also like that it helps keep my colour looking vibrant and fresh between washes. It has a lovely scent and lathers nicely, so you don’t need to use too much each time. Overall, it’s a great everyday shampoo and I’d happily buy it again.
ProsHigh quality
ConsNot durable
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
NickyJay
North West England
Review 1
Votes 0
4 out of 5 stars.
Brightened my Colour!
a year ago
[This review was collected as part of a promotion.] As with all of L'Oréal shampoos and conditioners, lovely smell and texture. I used a small amount after before using the Colour Protect Conditioner. Loved the shine and my colour (about 3 months old) did appear more vibrant. Only drawback for me is, having fine hair, I find that using the conditioner along with the moisturising shampoo, weighs my hair down a little so the bounciness only last a day and then I have to rewash, as my hair looks a little flat and lifeless. Tried using only the shampoo, and as the shampoo is pretty luxurious, this worked better for my hair. Will be having a recolour soon, so will then if it helps to sustain the colour.
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
annoyedtohell
uk
Review 1
Votes 0
1 out of 5 stars.
Formula Change Disaster
8 months ago
Now, one of the worst shampoos on the market They are actually putting SLS in the conditioner (which is a detergent) which will strip your hair of moisture and cause it to produce more oil, hence the feeling of greasy hair. They have also removed the coconut oil from it as well nad pumped a load of glycerin into it. It's making my hair hard to style and leaving it greasy by the end of the day. I used it for 20 plus years, but never again. I've tried numerous alternatives, and most of them are better than L'oreal, but still not the same.
I'm sure the formula change is a cost cutting exercise by some pen pusher with a calculator.
ConsLow quality
No, I do not recommend this product.
Originally posted on loreal-paris.co.uk
Ally
Essex
Review 1
Votes 0
5 out of 5 stars.
Clean and hydrated
15 hours ago
[This review was collected as part of a promotion.] The hair feels clean and I do feel it doesnt fade the colours quickly. Along with the conditioner the hair feel hydrated and shiny. Would highly recommend it and the scent of it make you feel coming out of a hair spa.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Kirsty
Shropshire
Review 1
Votes 0
5 out of 5 stars.
Great shampoo
23 hours ago
[This review was collected as part of a promotion.] I love the Elvive range and this is another winner! It smells amazing and the scent really lasts. The shampoo is thick and creamy and lathers well, but rinses easily. I can’t really tell if it is prolonging my colour having only used it for a week or so, but it leaves my hair feeling fresh, clean, and shiny. Would definitely use again.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
GreekGoddess
St Albans
Review 1
Votes 0
5 out of 5 stars.
Brilliant protection
a day ago
[This review was collected as part of a promotion.] I love all Elvive shampoos and conditioners because they meet all of my hair needs and the colour protect shampoo and conditioner are just perfect for my coloured hair! I’ve recently changed my hair colour to a lighter shade and was afraid that it’d not look as good but after using the shampoo and conditioner the colour looks as vibrant as it did at the beginning even after frequent washes and it’s 3 weeks after! The scent is amazing too and my hair are very soft and frizz free!
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Laura
Basingstoke
Review 1
Votes 0
5 out of 5 stars.
Hair feels refreshed
22 hours ago
[This review was collected as part of a promotion.] Hair feels clean and nourished. My hair can be quite dry and subsequently knotty due to colouring and wavy texture. Felt quite smooth after using both the shampoo and conditioner. Would recommend and purchase
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
fifi
North East
Review 1
Votes 0
4 out of 5 stars.
Nice product
a day ago
[This review was collected as part of a promotion.] Shampoo had nice smell .not too thick .
lathered straight away .rinced well
used with the conditioner . not sure if it helps with colour protection as i ve only used for a week and a half .Will continue to use as my hair feels nourished and looks shiny
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
1 – 8 of 297 Reviews
Reviews
Filter Reviews
- smell
- color
- satisfaction
- softness
- sheen
- formula
- cleansing
- protection
Rating
Locale
9 to 38 of 297 Reviews .
9 – 38 of 297 Reviews
Most Relevant
Onlyme
North West England
Review 1
Votes 0
5 out of 5 stars.
Leaves hair amazingly soft & shiny
a day ago
[This review was collected as part of a promotion.] Lovely shampoo. The light floral fragrance made me smile in the shower. It felt luxurious. The creaminess is great & lathers well, no 2nd wash was needed. My hair felt clean & the feel when dry was soft but not frizzy.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
MJW24
Derby
Review 1
Votes 0
5 out of 5 stars.
Superb!
a year ago
[This review was collected as part of a promotion.] Elvive Colour Protect Shampoo benefits from pure Vitamin Cg and UV filters to help prolong my colour and protect it against UV aggressors.
Only a small amount of this gorgeously scented shampoo (which is slightly different fragrance to the original) is needed to produce and abundance of rich lather, that rinses away cleanly, without stripping my colour, to leave my hair feeling thoroughly refreshed, nourished and perfectly prepped for my conditioner.
The revamped packaging is fully recyclable, made with 15% less plastic, and utilises recycled materials, while the cap is even easier to remove, making topping up with their eco-refills a doddle!
▪︎ 250ml
▪︎ PAO 12 months
▪︎ Made in France
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
SDFly
Wales
Review 1
Votes 0
4 out of 5 stars.
Good Everyday Shampoo
a day ago
[This review was collected as part of a promotion.] This shampoo has a nice consistency and is nicely scented. It lathers well, giving the scalp a thorough clean and rinses out quickly and easily. I use it with the corresponding conditioner in the range. Would recommend it for everyday use.
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
lolotoo
Stevenage herts
Review 1
Votes 0
5 out of 5 stars.
Great shampoo that won't break the bank
13 days ago
[This review was collected as part of a promotion.] I used this shampoo as part of my everyday routine and find the shampoo is most importantly easy to apply to my hair as it is thick and easy to comb through root to tip. I love the smell and the lightness it gives my hair with control and body and also shine throughout my highlights. I feel really empowered after using this shampoo as it does make such a difference to my hair without costing the earth. I will continue to use this as part of my routine and was offered a sample to try and was so pleasantly surprised how this shampoo made my hair so manageable and it was kind to my ends.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Rosie
Cornwall
Review 1
Votes 0
5 out of 5 stars.
Lovely shampoo with beautiful results
a day ago
[This review was collected as part of a promotion.] I love the Elvive range and this is another winner! It smells amazing and the scent really lasts. The shampoo is thick and creamy and lathers well, but rinses easily. I can’t really tell if it is prolonging my colour having only used it for a week or so, but it leaves my hair feeling fresh, clean, and shiny. Would definitely use again.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Jayney
Shropshire
Review 1
Votes 0
5 out of 5 stars.
Colour stays true.
a day ago
[This review was collected as part of a promotion.] Only a small amount needed in order to get a good lather. I have long hair so I do two washes. Smells nice, not very strong. Colour has stayed true and I have both low and high lights, covering grey hair.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Dianet43
Cardiff Wales
Review 1
Votes 0
5 out of 5 stars.
Colour Protect Shampoo
a day ago
[This review was collected as part of a promotion.] This is a lovely creamy shampoo with a light pleasant fragrance. Can use quite a small amount which produces plenty of lather on shoulder length hair but I do wash twice. Hair clean and soft after rinsing.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Klc78
Aberdeenshire
Review 1
Votes 0
5 out of 5 stars.
Another amazing shampoo from L’Oréal
a day ago
[This review was collected as part of a promotion.] Firstly, another amazing shampo from L’Oréal. This lathers really well, is gentle on my hair and makes it feel so clean and fresh. The scent, as always, is gorgeous and I can smell it for a few days on my hair (I only wash twice a week and this shampoo allows this). Not too heavy and not drying on the hair either. This is a fab shampoo
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Crazybabe77
Shropshire
Review 1
Votes 0
4 out of 5 stars.
⭐️⭐️⭐️⭐️☆ Review – L’Oréal Paris Elvive Colour Pro
8 days ago
[This review was collected as part of a promotion.] If you’ve got coloured hair and want something affordable that actually helps maintain your colour, this is a really decent everyday shampoo.
It’s designed specifically for coloured or highlighted hair, with ingredients like vitamin Cg and UV filters to help protect against fading and keep colour looking fresh for longer.
What I liked:
* Leaves hair feeling soft, smooth, and manageable.
* Helps keep colour looking vibrant for longer (especially with regular use)
* Smells lovely and feels quite “salon-like” for a budget product.
* Easy to find and great value for money.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
LS01
Bristol
Review 1
Votes 0
3 out of 5 stars.
Cleans hair well
a day ago
[This review was collected as part of a promotion.] I actually got this thinking it was the OG red bottle colour safe shampoo & conditioner but it does appear to be a different one/scent. Overall it cleans my hair well and lathers nicely. It smells nice too I just wish L’Oréal would reduce their sls contents for hair health!
ConsLow quality
No, I do not recommend this product.
Originally posted on loreal-paris.co.uk
Emma
Poole
Review 1
Votes 0
5 out of 5 stars.
Great colour protection and super soft
a day ago
[This review was collected as part of a promotion.] I love this shampoo. It has a lovely scent and makes my hair feel great. As someone who dyes my hair regularly having the colour protect helps me to keep the colour in good shape for longer. It lathers up really nicely and my hair feels soft even before the conditioner.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Milly
Review 1
Votes 0
5 out of 5 stars.
Really does enhance color
a day ago
[This review was collected as part of a promotion.] Love this shampoo, great lather and really seem to make color last longer. Hair smells great and leaves a lovely shine on your hair, especially when used with the conditioner too, may be my fav out of the full range.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Halley
London
Review 1
Votes 0
5 out of 5 stars.
Great shampoo
a day ago
[This review was collected as part of a promotion.] I have used these shampoo for a long time. This was a colour protect shampoo though I don’t have coloured hair I used it for a friend of mine and she absolutely loved it. She said it was really good and she would be buying more in the future. Thank you
ProsHigh quality
Originally posted on loreal-paris.co.uk
Mo47
Scotland
Review 1
Votes 0
5 out of 5 stars.
Colour protect shampoo
a day ago
[This review was collected as part of a promotion.] Very happy with product. Used along side conditioner leaves hair shiny and soft and has a delicate fragrance. Although my hair is grey and has no colour through it , I enjoyed using this product along with conditioner.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Dawn
Lincolnshire
Review 1
Votes 0
5 out of 5 stars.
Great shampoo
a day ago
[This review was collected as part of a promotion.] I like this shampoo. It smells lovely and lathers up into really rich bubbles. It leave your hair feeling lovely and cleans. I really like the fact that it has got UV filters so it protects your hair from sun damage.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Amylou
Review 1
Votes 0
5 out of 5 stars.
Excellent colour protection
a day ago
[This review was collected as part of a promotion.] This product cleaned my hair beautifully while preserving the colour of my hair leaving it vibrant for longer! It left my hair feeling soft, and healthy. It gave a really nice shine to my hair and my hair looked smoother!
Originally posted on loreal-paris.co.uk
Dvf29
Preston
Review 1
Votes 0
4 out of 5 stars.
Great shampoo, smell ok, bottle getting smaller
a day ago
[This review was collected as part of a promotion.] Another wonderful shampoo from L’Oréal. Lathers up really well without drying my hair. It’s not my favourite scent but the packaging is a lovely colour. I wish the bottle was bigger though, they seem to keep getting smaller
Originally posted on loreal-paris.co.uk
Fleraflav
Wales
Review 1
Votes 0
5 out of 5 stars.
Vibrant colour
a day ago
[This review was collected as part of a promotion.] Great shampoo. It smells amazing as do all loreal shampoos, my hair literally smells like it for days after. My hair colour looks fresh and vibrant, no signs of fading. My hair is so very soft too. I highly recommend this
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Elaine_Z
Review 1
Votes 0
3 out of 5 stars.
Scent
3 months ago
S'il vous plaît, ramenez l'ancien parfum, j'adore vos produits, le changement de parfum ne fait rien pour le système olfactif. Comme un bon repas, le sens contribue à 50 % du plaisir et tout comme les choses que nous appliquons à notre corps, il a le même effet qu'il vous donne envie de plus ou de moins. Soit cela vous laisse satisfait, soit non. Je suggérerais de ramener l'ancien parfum car pour vos clients, c'était un gros argument de vente. Je suis vraiment désolé de devoir vous le faire savoir. J'espère que vous écouterez votre clientèle.
Originally posted on loreal-paris.co.uk
Lisalooloo75
London, UK.
Review 1
Votes 0
5 out of 5 stars.
Brighter Colour
2 days ago
[This review was collected as part of a promotion.] First impressions of this shampoo were that, it has a creamy texture and, a pleasant fragrance. My hair felt clean and, fresh after washing. I noticed that my hair colour looked brighter too. I use home box dyes so, want the colour to stay fresh looking. I will carry on using this shampoo.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
livG
Worcester, West Midlands
Review 1
Votes 0
5 out of 5 stars.
Great for getting your hair looking vibrant again
a year ago
[This review was collected as part of a promotion.] My hair can get so dull colour wise in winter and although normal shampoos make it look clean, it just ends up looking not as bright as it could. I was keen to try this to see if it would make my hair bounce back to its full potential. I may have used more than I should have done when I applied it to wet hair as it lathered up really quickly and there was a lot of it. It washed out well without leaving any residue and once dry a few people did comment on how vibrant my hair looked. That was a much needed bonus.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
New formula survivor
Brighton and Hove
Review 1
Votes 0
2 out of 5 stars.
Disappointing new formula
6 months ago
I am so upset that I can't get the old version of Elvive color protect I've been using for years (and my mother as well). The new smell is disgusting: sickly sweet and overwhelming, stays on the hair after the wash. This is just too much. The shampoo itself got slightly worse, doesn't make my hair amazing any more. Such a shame I've purchase a big bottle. Will look for alternative, probably scent free - now I have this feeling like "any other shampoo could have same sickening smell, how would I kow buying online".
No, I do not recommend this product.
Originally posted on loreal-paris.co.uk
as11
London
Review 1
Votes 0
1 out of 5 stars.
Terrible new formula - PLEASE CHANGE
10 months ago
So so disappointed. I used to love this shampoo and conditioner, it made my hair feel so clean and voluminous and fresh. Now, the nice scent is gone and my hair feels greasy the next day. I can barely leave it two days before it desperately needs a wash again! It leaves it coated and feels heavy. Why change the formula? Everyone loved the previous one, a classic example of why change something if it isn't broken. Honestly, the new formula could not be worse.
BRING BACK THE OLD FORMULA!
ConsLow quality, Not durable
No, I do not recommend this product.
Originally posted on loreal-paris.co.uk
Mrslippie
South west
Review 1
Votes 0
5 out of 5 stars.
Perfect shampoo
9 days ago
[This review was collected as part of a promotion.] Easy to open bottle. What I liked was that the shampoo opened at the top and the conditioner at the bottom so simple to use in the shower when I haven’ t got my glasses on!
A smallish blob went a long way. It was quick and simple to apply and frothed up enough to clean hair thoroughly. I used 2 applications at each shampoo. A smooth and soft feeling product which rinsed out quickly leaving no residue. My hair felt soft and very clean. Hair was fresh and vibrant. Very pleased with this.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Amirox
Review 1
Votes 0
4 out of 5 stars.
Worth Every Penny
7 days ago
[This review was collected as part of a promotion.] I’ve been using this shampoo for a few weeks now after picking up the 250ml bottle on a whim, and it’s honestly impressive for the price. I was worried it might feel harsh or strip my dye, but it lathers up really nicely without leaving my hair feeling like straw. My colour actually stays vibrant between salon visits, and my hair feels soft and easy to manage right out of the shower. It’s just a solid, dependable drugstore shampoo that does exactly what it says on the bottle.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Julie
Liverpool
Review 1
Votes 0
4 out of 5 stars.
Gorgeous shampoo
2 days ago
[This review was collected as part of a promotion.] Shampoo has an amazing fragrance. Made my hair feel nourished and left it with a high shine. It felt light weight and soft until the next wash. Would highly recommend. also used the conditioner too both compliment each other.
ProsHigh quality
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
starray
London
Review 1
Votes 0
5 out of 5 stars.
Enhances the beauty of my coloured hair
6 days ago
[This review was collected as part of a promotion.] My hair is coloured a dark brown and I love this shampoo because it intensifies the shine and vibrancy of the colour. I colour my hair myself so I'm not keen to do it too often. This shampoo is perfect because I notice that since I started using it, the colour holds and retains its vividness and I don't have to colour it as often. What is really a huge bonus is that my hair seems to be fuller since I started using it and has a lovely bounce. Top marks!
ProsHigh quality, Durable
Originally posted on loreal-paris.co.uk
Tabbaz
Kent UK
Review 1
Votes 0
4 out of 5 stars.
Gentle on colours with a nice clean feel
17 days ago
[This review was collected as part of a promotion.] I have never had a negative experience using any L'oreal hair product and this was certainly another positive one for me. The shampoo is just the right consistency and lathers nicely. My hair is coloured to try to hide my greys and I have no reason to believe that this strips any colour from my hair. It is a gentle shampoo. I would prefer a slightly stronger scent as I really dont think there was much of one and I do like my hair to smell as nice as it looks
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Mog 1
Bedfordshire
Review 1
Votes 0
5 out of 5 stars.
Great shampoo
2 days ago
[This review was collected as part of a promotion.] This shampoo really suits my hair which is very dry and tends to be frizzy. As i colour my hair every month the shampoo gives my hair more body and bounce and feels less dry. Although i like to use different products from time to time , i really like L'Oréal products
Yes, I recommend this product.
Originally posted on loreal-paris.co.uk
Greasy hair
South west
Review 1
Votes 0
1 out of 5 stars.
New formula
9 months ago
Why have you changed what was a fantastic daily use shampoo and conditioner, so popular it was sold in bulk sizes in every store? Now my hair is greasy immediately after washing, it’s irritated my scalp and it smells artificial. If the prices had gone up to produce I would have paid more! I’ve now thrown out 5 bottles as even my husband won’t use it. Honestly I’m upset, after 7 years using every day I now cannot find anything of similar quality.
No, I do not recommend this product.
Originally posted on loreal-paris.co.uk
9 – 38 of 297 Reviews
