Our Ultimate Guide to Mascara
Makeup doesn’t have to be complicated. No time to apply a full face? No problem – mascara can make all the difference! Whether on a bare face or a bold eye, mascara can tie any look together. From waterproof, to lengthening, to curling, and more, there’s a mascara to suit every lash. But with so many types, how do you know which mascara is right for you?
Whether you’re going for a natural glow or weekend glam, you may want a few different kinds of mascara in your arsenal. Read on for the low-down on the different types of mascara and what they can do for you. From soft lashes for the work week, to bold volume for the weekend night out, there's a mascara for every day of the week.
Prime and prep
If you’re not one of the lucky few blessed with full, fluttery lashes, there are ways to improve your chances. Just as you care for your skin, cleansing, hydrating, and using targeted serums to maintain a flawless complexion, the same should be done for your lashes. Reach for a lash serum to strengthen, repair and fortify your lashes. Our favourite is the Clinically Proven Lash Serum, enriched with Keratin and other natural ingredients to improve the look and feel of eyelashes.
Then it’s time to follow up your lash serum with a lash primer. Chances are, you’ve used a face, eye, or lip primer before. They help create a smooth canvas for seamless makeup application. When it comes to your eyelashes, a lash primer does the same thing for mascara application. The Paradise Lash Primer is a lightweight primer that helps to create an even base that will boost the effects and volume of your favourite L’Oréal Paris mascara, giving you out of this world lashes.
Once you’ve prepped and primed, it’s time to choose your mascara formula.
Want volume? We got you
Get the false look without the commitment with a fibre mascara
Long lashes galore with lengthening mascaras
Short-looking lashes got you down? Turn your attention to a lengthening mascara! For the long, fluttery lashes you crave, our choice is the Telescopic Mascara. Designed with a precision brush to visibly lengthen lashes up to 60%, with a flexible brush that separates and lengthens individual lashes for a clean, defined look. Short, clumpy eyelashes? Not any more.
Come rain or tears, grab a waterproof mascara that won’t budge
Sometimes you need to plan your mascara around your day. If you’re heading out to see the latest tear-jerking rom com, or just know that you’re going to cry at your BFF’s wedding? Or maybe you’re just worried about getting stuck in the rain. Keep your lashes in check, whatever the weather, with a reliable waterproof mascara. Many of our best mascaras are also available in a waterproof version, like the Paradise Waterproof Mascara.
How to apply mascara?
Now you can simply repeat steps 2 and 3 until you achieve your ideal level of coverage, length, and volume.
Step 5: Don’t forget the bottom.To apply mascara to your bottom lash line, gently rest the wand against your bottom lashes – barely touching – and carefully mirror the steps above down. As your bottom lashes are often shorter, make sure your wand isn’t overloaded with product.
How to remove your mascara at the end of the day
You’re officially a mascara pro! Now you know the difference between all the many types of mascara, as well as how to apply mascara to get gorgeous-looking lashes, it’s time to put it to use. Discover the full L’Oréal Paris mascara range.
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