{ "@context": "https://schema.org", "@type": "ItemList", "itemListElement": [ { "@type": "Product", "position": 1, "name": "Preference Le Blonding Acidic Toner - Platinum Ice", "description": "<p>The new Acidic Toner by Preferences is an efficient post-bleach hair treatment guaranteeing 4 weeks of pure blonde hair colour.</p> <p>A perfect hair product to get rid of brassy hair and fight unwanted warm tones in only 5 minutes.</p> <p>Rebalance the pH level of your hair to preserve hair quality with nutrition and softness*</p> <p>Ammonia-free creamy texture.</p> <p>*instrumental test</p>", "aggregateRating": { "@type": "AggregateRating", "ratingValue": 1, "reviewCount": 1, "itemReviewed": 0 } } , { "@type": "Product", "position": 2, "name": "L’Oréal Paris Préférence Ultra Platinum 9L", "description": "Discover the Préférence Ultra Platinum Bleaching Hair Dye by L'Oréal Paris with a formula to protect hair bonds while lightening up your hair to 9 levels.", "aggregateRating": { "@type": "AggregateRating", "ratingValue": 4.1, "reviewCount": 57 } } , { "@type": "Product", "position": 3, "name": "Preference Metavivids – 7.222 Pink Semi Permanent Hair Dye", "description": " ", "aggregateRating": { "@type": "AggregateRating", "ratingValue": 4.6, "reviewCount": 140 } } , { "@type": "Product", "position": 4, "name": "Préférence Vivids - 3.161 Magnetic Plum Purple Permanent Hair Dye", "description": "Our NEW Préférence Vivids range provides bold, luminous colour full of reflects, that lasts up to 8 weeks. This plum hair dye will provide vibrant long last colour. *Instrumental test", "aggregateRating": { "@type": "AggregateRating", "ratingValue": 3.8, "reviewCount": 117 } } , { "@type": "Product", "position": 5, "name": "Preference Permanent Hair Colour - 5 Light Brown", "description": "L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no-drip formula for lasting, multidimensional colour whilst providing 100% grey coverage**. With a high concentration of dyes, Préférence provides 9 weeks of fade-defying* and multidimensional colour, respecting the hair’s natural highs and lows, for a look that is radiant, luminous and lasting.", "aggregateRating": { "@type": "AggregateRating", "ratingValue": 2.4, "reviewCount": 26 } } ] } { "@context": "http://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type":"ListItem", "position": 1, "item": { "@id": "/", "name": "Home" } } , { "@type":"ListItem", "position": 2, "item": { "@id": "https://www.lorealparis.com.au/hair", "name": "Hair" } } , { "@type":"ListItem", "position": 3, "item": { "@id": "https://www.lorealparis.com.au/hair/hair-colour", "name": "Hair Colour" } } , { "@type":"ListItem", "position": 4, "item": { "@id": "https://www.lorealparis.com.au/hair-colour/preference", "name": "Préférence" } } ] }