Beauty isn’t a fixed entity – it’s something that develops and transforms as we age. And as your skin and hair mature, it’s normal to notice visible changes in tone and texture.
The right high-performance anti-ageing skincare, hair care, and makeup products work with these changes, rather than trying to mask the natural ageing process. This ensures that you feel like your most beautiful, authentic self – at every age.
With that in mind, we’re serving up three mature beauty must-haves: an anti-ageing serum, a nourishing hair treatment, and a makeup staple. Read on to find out why these three essentials deserve a permanent fixture in your daily rituals.
Age Perfect Le Duo Serum
Combining the transformative power of two serums in one pump, the Age Perfect Le Duo Skin Firming Serum is designed specifically for ageing skin. It separates its two key active ingredients into distinct chambers to keep them stable and improve their efficacy on the skin.
On one side, collagen peptide helps support the skin’s structure, smoothing the appearance of fine lines and wrinkles while boosting elasticity. On the other side, a potent blend of vitamin B3 (niacinamide) and vitamin Cg* works to boost radiance, even out skin tone, and impart antioxidant protection.
This anti-ageing skincare product can be applied morning and evening onto dry, freshly cleansed skin. Simply press the centre of the bottle a few times to activate the dual-action formula. Apply three pumps onto your face and neck.
*Vitamin Cg is a derivative of vitamin C.
Why it's an anti-ageing skincare essential
Once we reach our mid-twenties, collagen production naturally drops by approximately 1% each year1. This is simply a natural part of skin maturing, but it does have several knock-on effects: such as loss of skin firmness and elasticity, as well as deeper fine lines and wrinkles.
Anti-ageing skincare like the Age Perfect Le Duo Serum is formulated to help tackle natural collagen depletion. Peptides and vitamin C are both known to stimulate your body’s collagen synthesis, which supports visibly smoother, firmer skin. Alongside vitamin C, niacinamide is a powerhouse ingredient for glowing skin, working overtime to offset the age-related dullness and hyperpigmentation that happens with age.
1Reilly DM, Lozano J (2021), 'Skin collagen through the lifestages: importance for skin health and beauty', Plastic and Aesthetic Research, 8 (2). http://dx.doi.org/10.20517/2347-9264.2020.153
Panorama Mascara
For corner-to-corner volume, we always have the Panorama Mascara in our mature beauty makeup kit. Its non-smudge, clump-free, volumising formula is enriched with a 5% Stretchflex complex that wraps each lash, giving you perfect lash separation – and up to 1.4x bigger-looking eyes*.
*Instrumental test, 30 subjects
Why it's a mature beauty essential
A mascara might not be your immediate go-to makeup for ageing skin, but keep in mind that lashes tend to look sparser as we grow older.
Eyelashes naturally thin or shorten as we age – and they can also become more brittle as the skin produces fewer oils. But this is where Panorama Mascara steps in to lend its volumising prowess and make lashes appear fuller and more defined. This formula is also suitable for sensitive eyes and contact lens wearers – a bonus for our dazzling eyes!
Elvive Extraordinary Hair Oil Treatment
A lightweight yet deeply nourishing hair oil serum, the Elvive Extraordinary Oil Hair Serum Treatment is designed to smooth strands and help you reclaim that lustrous shine. Six precious oils – argan, rose, chamomile, lotus, soya, and sunflower – provide lasting hydration and protection from environmental damage like UV rays and pollution.
This lightweight, non-greasy multi-purpose hair oil can be used daily and tailored to your specific needs. Either apply as a hair-smoothing treatment onto your mid-lengths to ends, as a pre-shampoo treatment, as a pre-styling treatment to protect from heat, as a post-style frizz treatment, or as a deeply rich full-head hair treatment.
Why it's an anti-ageing hair care essential
Along with our skin, our hair also experiences textural changes as we age – sometimes feeling dry, coarse and brittle – but grey hair can also appear dull or lacklustre.
That’s why our hair products for ageing hair are enriched with nourishing ingredients to tackle these concerns. The Elvive Extraordinary Hair Oil Treatment not only helps fix dry hair, it also moisturises strands and amplifies shine – which is why it deserves a coveted spot in your anti-ageing hair care routine.
If you’re looking for a full arsenal of mature skincare products to complement your Age Perfect Le Duo Serum, explore our complete anti-ageing skincare routine, next.