Detoxifying Charcoal Mask Pure Clay


L’Oréal Paris Pure Clay Detoxifying + Brightening Charcoal Mask is enriched with Black Charcoal, which acts like a magnet to draw out impurities and blackheads. The creamy texture of this deep cleansing Charcoal Mask detoxifies the skin’s surface and works deep into the pores, leaving the skin visibly detoxified and brightened.

pure-clay-detoxifying-charcoal-mask is rated 4.4 out of 5 by 94.
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KAOLIN: A pure clay highly concentrated with silicates known to absorb impurities and excess oil to help purify delicate skin a ected by daily pollutants.
MONTMORILLONITE: A pure clay rich in minerals, this clay helps to purify and re-balance the skin, reducing imperfections.
GHASSOUL: A pure clay able to absorb impurities and oils without causing irritation, leaving skin smooth, fresh and radiant.

INSTANTLY: Your skin is purified and more radiant.
IN 7 DAYS: Your skin is refreshed, revealing a brighter complexion.
DAY AFTER DAY: Your skin breathes better. It is visibly transformed, more radiant & beautiful.



Rated 4 out of 5 by from Thank you to Beauty Crew for sending me three wonderful masks to try. I have combination skill that is dull and not really looking it's best. So this product sounded right up my ally. The packaging is a solid glass jar with a lid that clicks solidly into place. The mask itself is a thick paste that you place on your skin and allow to dry for 10-15 minutes and rinse off. I used this mask twice a week and really noticed a difference in my skin. My blemishes were less noticeable and my complexion seemed brighter as promised. This is a great mask that represents real value for money. I wouldn't hesitate to repurchase this product in the future. 
Date published: 2016-11-13
Rated 5 out of 5 by from LADIES (and gents) THIS IS NOT A DRILL! I LOVE this product! Packaged in gorgeous little glass jars, the mask has a consistency of thick creamy honey without the sticky mess! Easy to spread onto your skin just using fingers, either a thin layer, or pack it on like I like to. I usually only stick to completely natural products for my sensitive pain in the butt skin but have found myself using this (and alternating with the two other masks) nearly every night. Mask dries slowly and firms skin without uncomfortable cracking and I definitely noticed my skin clearing up after using this one. Reccommend using a good moisturiser after this one though. 
Date published: 2016-11-18
Rated 5 out of 5 by from I received all 3 of the L'oreal clay masks from Beauty/crew a few weeks ago and have been using each mask weekly (each mask once a week every 3rd day) and I have to say that these masks are phenomenal especially if you mix them together and leave them on for 20 minutes, rising with ice cold water.\nThey help to diminish the look of any small pimples I may have, moisturize and exfoliate any rough/dry patches, the price is definitely worth it too, so if you're in need of  a good mask, any of the 3 will do!\n\nP.S mixing them may seem like a crazy idea, but if you try it you might notice a difference after a week or 2, I did.
Date published: 2016-11-10
Rated 4 out of 5 by from First of all I really liked the packaging of these masks as they were glass tubs. Secondly, the amount of product you get is great & a little goes a long way so these masks will last quiet some time.\nThis charcoal mask looks similar to a lot of other charcoal masks. On application it was easy to apply & has a pleasant smell. This mask dries quickly & had the typical "stiffness" face masks tend to have when they have dried. The mask was easy to get off with a wet wash cloth & once off left my skin feeling soft & clean. \nSome charcoal masks tend to break me out in the days after but this one didn't at all & I would definitely recommend. \n
Date published: 2016-11-17
Rated 3 out of 5 by from This mask did exactly as it says on the packaging, without any hassles and at an affordable price. I didn't like the fragrance, it smelt a bit too chemically fragranced for something that is clay and charcoal based. I think i would have been more impressed if it was fragrance free. It did a good job of cleansing my skin, leaving it feeling smooth and i did see a minor reduced of blackheads on my T zone. But nothing mind blowing. I recommend using an old face washer and not good cotton washers as this does have charcoal in it and can get messy when removing. A good steal priced product for a lil bit of detox attention.
Date published: 2016-11-15
Rated 4 out of 5 by from I was lucky enough to receive this mask to trial. Having tried a number of high end branded facial masks, I was curious to see how this mask would perform. All in all, I was very impressed! \n\nThe product size is very generous and comes in a relatively large jar. The mask was easy to apply and dried quite quickly. I was anticipating for the mask to be difficult to remove, however it washed off easily with a small amount of warm water. After use, my skin did feel more refined and smoother. \n\nIn my opinion, I feel this mask is comparable to some of the high end facial mask products that I've tried. I believe that this product is fantastic value for money and would recommend! \n
Date published: 2016-11-15
Rated 5 out of 5 by from Got to trial this mask through the Beauty Crew and I have to say I am extremely happy with the results. After one application I got comments on how bright and clear my skin looked. Application was easy. You just apply a thin layer to your face with your fingers. It was a little messy to rinse off in the sink with the black clay but it's a small price to pay. Instantly after use my skin felt softer, looked brighter and my pores looked clean. I used it three times a week and found that it really kept my skin bright and radiant. I highly recommend this to anyone looking for a really nice at home face mask for in between facials. It will be staple in my bathroom cupboard from now on.
Date published: 2016-11-12
Rated 4 out of 5 by from On first glance, I thought the packaging of this product was really good (a bright green box with simple glass tub of product) and upon using the face mask it went on really well; not too thick and the smell was pleasant. It dried just as you would a charcoal mask to, quite stiff but was easy to rinse off with a wet face cloth. My skin felt smooth and soft immediately after use but this mask did cause me to break out quite a bit (I'm going to keep using the product to see if my skin calms down after using it a bit longer). Would definitely recommend to someone with an oily to combination/oily skin type :)
Date published: 2016-11-18
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Keeping your glow in the cold weather is no easy feat. Drying it out and messing with its pH balance is just the beginning... but masks have got your back! Especially clay ones. They're supercharged with nourishing ingredients and detoxing benefits to help restore your skin to its radiant self. Find out what mask is right for your skin concerns, and don’t forget you can mix and match to create a personalised routine!

BEST FOR: Acne-prone skin

Clay is a top ingredient in face masks for acne thanks to its purifying and oil-absorbing properties. The Pure Clay Marine Algae Anti Blemish Mask contains montmorillonite clay to rebalance skin and reduce imperfections, ghassoul clay to absorb oil without irritating skin, and kaolin clay to purify delicate skin. The addition of marine algae extract works to tighten pores and clear blackheads.

BEST FOR: Dry skin

An unexpected ally for dry skin in winter is an exfoliating mask. The Pure Clay Exfoliating Mask is great for dry skin because the finely milled apricot seeds in the formula help scrub away flaky skin, and the creamy texture pampers in the process. Bye bye dryness, hello natural glow!

BEST FOR: Sensitive skin

Has the harsh weather left your skin feeling irritated and sensitive? Calm your complexion with the Pure Clay Soothing Mask. Hypoallergenic and formulated for sensitive skin, it contains soothing mallow flower extract to gently comfort, while the three pure clays take care of purifying the complexion.

BEST FOR: Blackhead-prone skin

Give your clogged pores a deep clean with the Pure Clay Detoxifying Mask. Delivering detoxifying benefits for winter skin, the black charcoal in the formula draws out impurities from deep within pores for visibly clearer and brighter skin.

BEST FOR: Dull skin

Lacklustre complexion? Go for a face mask that exfoliates and brightens in one, like the Pure Clay Brightening Mask. This brightening face mask contains yuzu lemon extract, which is rich in exfoliating fruit acids to boost skin radiance and improve skin texture.

BEST FOR: Oily skin

Pure Clay Eucalyptus Mask is a great face mask for oily skin as it is enriched with eucalyptus extract, which is known for its purifying properties, as well as three pure clays (kaolin, montmorillonite and ghassoul) to detox skin and soak up excess oil.



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When it comes to beauty sleep, what you put in is what you get out. Simple tweaks to your before-bed routine can make a world of difference with you waking up feeling refreshed, revitalised and ready to put your best face forward. They don't call it beauty sleep for nothing! Ahead, tips and tricks for enhancing your beauty game and making your #wokeuplikethis dreams come true.


Skin loses moisture while you sleep – about 25 per cent more than it does during the day. An overnight mask creates a permeable seal on top of your skin that makes everything underneath it penetrate better. As your face soaks up skin-saving solutions, elasticity and tone is improved over time. You wake up smooth and dewy without feeling greasy.


Are you prone to puffy eyes in the morning after a long night's sleep? Beat those undereye bags with an eye treatment such as Revitalift Filler Replumping Eye Cream. It contains hyaluronic acid, which helps fill lines and replump your skin.


Exposure to dry air and indoor heat while sleeping can sap moisture from the skin, leaving it dry, dehydrated and papery in the morning. Look for a slightly thicker cream, such as L’Oréal Paris Revitalift Filler (HA) Day Cream rather than your daytime moisturiser.


Work a protein-packed mask such as Elvive Re-Nutrition Deep Nourishing Mask through dry stands once or twice a week before bedtime and you’ll notice lusher locks in no time. Thanks to ingredients such as royal jelly and omega 6, this treatment produces long-lasting nourishment and hydration. Apply to slightly damp locks to better soak up the formula.


Silk bedding sounds like a frivolous luxury, but it’s worth it for its anti-ageing effects. Silk is a soft natural fibre that, unlike cotton, doesn’t absorb moisture from your face as you sleep. The satiny smooth finish also means waking up with fewer creases and wrinkles caused by indents from the material. This works for eliminating bends and kinks in your hair, too. Try wrapping your hair in a silk scarf for the same cushioning effect.

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Having the right beauty products is one thing but it's important to apply them in the right order to get optimal results.

The first step is pretty straightforward: Remove all traces of makeup and grime from the day using a cleanser.

After cleansing, swipe on a toner. Toner clears any residual dirt as well as helping to reduce the size of your pores whilst leaving the skin clean and fresh.

Next up, serums. A step not to be missed. Serums are more readily absorbed than moisturisers, delivering concentrated active ingredients where they are needed to help with a variety of skin concerns (think dryness, reduction in spots and blemishes, wrinkles).

Now is the time to apply eye cream. The active ingredients in eye creams are designed to be restorative and used on thin skin, so need to be applied ahead of moisturisers to ensure it can absorb properly (And act as a barrier) to be effective. Eye creams are not just for anti-aging purposes, they also address hydration to make your eye bag area appear plumper and full. If the eye cream you use has a metal lid or applicator this can be used to press against the skin for a cooling effect that will reduce puffiness.

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Discover the L'Oreal Paris skincare range here.

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