The Other Side

However you may know L’Oréal Paris – our products you see on the shelves, our advertising, our ambassadors – we want to show you The Other Side of our brand. We are proud of the ethics, ingredients and safety of our products. Beyond this, we understand our duty to have a positive impact on the community. Through our many partnerships and sustainability commitments, we are committed to driving positive impact. Because when we say, “You’re worth it”, we really mean it.

Our Brand Initiatives

Whether it’s taking a stand against street harassment, supporting young adults with confidence and self-worth, or raising awareness for mental health, we are striving to drive positive change. Explore some of our brand initiatives to find out more.

Get to know more about L'Oréal Paris