VIRTUAL MAKEUP TRY-ON

Try before you buy! L’Oréal Paris brings you Virtual Try-On Makeup — the makeup try on tool that uses augmented reality to generate true-to-life simulations and a seamless virtual makeover experience. Dare yourself to experiment & invent any look. Anywhere, anytime. Find your perfect shade match with our Makeup Virtual Try-On.

TRY ON - MAKEUP

Gone are the days of applying semi-randomly selected lipstick and then manically crossing our fingers (and toes, arms, legs, eyes…). Our makeup simulator lets you see if a cosmetic shade will suit you before the purchase. Our advanced augmented reality technology delivers a hyper-realistic preview of how every pigment interacts with your unique features.

Whether you want to stray into unknown bold lipstick territory or find tried-and-true foundations that are close to your natural skin tone, our makeup try on lets you effortlessly browse and instantly try hundreds of shades. This makeup test is a game-changer for virtual makeovers. You can try palettes, experiment with new looks, and find the finish that lets your most radiant self shine through. Your beauty is yours to play with!

HOW TO USE OUR MAKEUP TRY-ON

  • Step 1

    Try on live or upload a selfie

  • Step 2

    Select a make-up category of your choice

  • Step 3

    Choose a product you want to try

  • Step 4

    Peruse a range of shades & tones for each product

  • Step 5

    Want to see more? Add a new product to your look

  • Step 6

    Use the split-screen for a before & after vibe

  • Step 7

    Like what you see? Save or buy this look

'PERSONALISED & PRECISE BEAUTY TECHNOLOGY'

The tool detects 63 key landmarks on your face
Automatically adapts to your skin tone
Make-up finishes simulate real world physics for ultimate authenticity
More than 300 shades to try
Safe space: your
selfies are never stored

We’ve all done it. The unused Pink Fever that looked delicious in the store but not on your lips. Eyeliner mistakes pushed to the back of your cosmetics draw. Months wearing the wrong foundation shade because, well, you’ve bought it already. The imagination knows no limits when it comes to trying new looks or tweaking your style. But sometimes the imagined and actual results don’t quite match. This is why L’Oréal Paris has created the Virtual Makeup Try On, matching your needs with what the latest technologies can offer.

Augmented reality and Artificial Intelligence are revolutionising beauty. Our interactive makeup simulator harnesses these “technologies of the time” to generate true-to-life simulations and a seamless virtual makeover experience. An advanced face-tracking method detects face landmark points. The makeup tester tool then uses those to superimpose lifelike computer-generated virtual makeup onto your selfies or live images. Powered by Artificial Intelligence, the interactive Virtual Try-On tool was developed based on numerous expert-rated facial images from women of diverse ages and ethnicities 'to ensure optimal colour matching. Your images are processed directly on—and so never leave—your device, keeping your data safe. Dare yourself to experiment & invent any look. Anywhere, anytime.

 

YOU MAY BE WONDERING…

What would that eyeshadow palette actually look like on me? If you’re undecided, compare shades and find your flair using the Tap & Try virtual tester.
What lipstick color is best for me? Virtually try on lipstick before making a commitment using Tap & Try lipstick try on.
What shade suits my skin? If you’re wondering how to match foundation to your skin online, the Tap & Try makeup simulator can colour match to successfully find foundation shade while adapting to different lighting conditions.