Why Men’s Skin Care Is Important
There’s a common misconception that men’s skin is hardier and more resilient than women’s. In reality, men are equally as prone to skincare concerns as their female counterparts, making a good routine just as important in order to achieve happy and radiant looking skin. Common skincare concerns include unwanted lines and wrinkles, sun damage, as well as acne caused by clogged pores. And when it comes to a daily routine, proper care is especially required for men. Men produce double the amount of sebum (our natural oil) than women, and as a result pH levels are lower, leaving skin prone to blemishes and acne. Men’s skin is also on average 20% thicker than women’s. This means that men require a tailored approach to skincare – our Men Expert range targets and supports the unique makeup of men’s skin. Think of caring for your skin in the same way as brushing your teeth. By sticking to a daily regimen you’ll stay on top of your skin needs, and maintain a clear, youthful-looking complexion. After all, your skin is your body’s biggest organ and requires as much attention and care as your nutrition and fitness. Developing a consistent skincare routine doesn’t require a never-ending line up of products. By focusing on your skin type and goals, you can create a simple routine that still brings a big impact. Read on to learn about your skin type and the products that will do the most for you.