How Does Your Skin Change As You Age?

As your skin matures, its ability to retain moisture decreases, which can lead to dryness, and this can result in signs of ageing such as fine lines and wrinkles becoming more pronounced. What’s more, your skin’s ability to shed surface dead skin cells can slow down as you age, which can lead to a duller-looking complexion. So, what can you do?
Well, it’s all about taking care of your skin—and using a moisturiser that’s designed to address your specific needs, whether that’s dryness, dullness, or fine lines and wrinkles.


When it comes to moisturising, it’s important to pick one that’s right for your skin type and concerns. These days, your needs might be a whole lot different than they were in your teen years. Consider using one of the following anti-ageing moisturisers, depending on your age.

In your 20s or 30s... try the L’Oréal Paris Revitalift Cicacrem. Cica cream is an anti-ageing moisturiser that gets its name from one of the ingredients it is formulated with, centella asiatica. But what is centella asiatica, you ask? It’s an herb, also known as tiger grass, from traditional Chinese medicine. Formulated for the face, our cica cream helps repair the skin barrier to resist visible signs of aging. Think of this cica cream as a shield for your skin. External factors (such as pollution and dirt) and internal factors (like stress and dehydration) all can age your skin. They can come in and break down the moisture barrier, like holes in the shield. RevitaLift Cicacream strengthens the skin barrier like a cocoon to protect the skin from external factors.

In your 30s or 40s... try the L’Oréal Paris Revitalift Laser Day Cream. Formulated with hyaluronic acid and Retinol, this anti-ageing moisturizer quickly absorbs and leaves skin feeling velvety soft. Immediately, skin is deeply hydrated, while skin texture looks smoother, skin feels firmer, and the appearance of wrinkles is reduced with continued use over time. Every morning and evening, smooth the moisturiser over your face, neck, and jawline until thoroughly absorbed. For best results, use in conjunction with other Revitalift skin care products.

In your 50s or over... try the L'Oréal Paris Age Perfect Golden Age Rosy Day Cream. As skin matures, its ability to renew surface cells slows down and this can cause a build-up of dead cells on the surface. As a result, your natural pink tone can become hidden as your complexion starts to look dull, losing its natural rosy tone which is a signifier of youth. This intense daily moisturising cream is enhanced with illuminating pigments to help revive your skin’s rosy tone. The formula is also enriched with imperial peony and LHA to help gently exfoliate dull skin. This moisturiser helps to hydrate skin immediately and make it appear renewed with continued use over time. Smooth it gently onto cleansed skin in a circular motion every morning.
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