How To Choose Foundation For Different Skin Types

How to prep the skin for foundation

The good news is that prepping your skin for foundation is simple. Before we delve into foundation for different skin types, let’s first discuss the three crucial steps to follow before application: 

Step 1: Use a gentle face cleanser and/or a toner.
Removing the dirt, oil and impurities from the skin before you apply your fresh face of makeup is priority number one.

Step 2: Lather on serum or moisturiser.
Whether you have dry, oily, combination, normal or mature skin, all skin types require hydration before the makeup application process begins.

Step 3: Prime your heart out. 
A good primer will create a smooth base for makeup application and create a barrier between your products and your skin.

How to know your skin type for foundation

Choosing the right foundation makeup is an important decision that can make or break your look. Here's how to choose the right foundation for your skin type:

Consider the formula: Depending on the occasion and your skin type, you may prefer a thicker or lightweight foundation.

Check the coverage: You may not need or prefer full coverage foundation. For example, those with sensitive skin might opt for lighter coverage.

Spot test on the jawline: Rather than spot testing your foundation on your hand or arm, apply it to your jawline. This will allow you to see an accurate shade match.

What type of foundation is best for dry skin

If your skin dries out easily or often looks flaky, then you likely have dry skin. You need a foundation that's hydrating. The wrong formula can cling onto dry patches - not the finish you want, we’re sure!

A hydrating powder or liquid foundation are best for dry skin, as these typically have creamy consistencies which moisturise the skin. For a satin finish, full coverage foundation – Infallible 32HR Freshwear Foundation is a lightweight, nourishing and breathable formula that gives you long-lasting, cake-free coverage.

What type of foundation is best for oily skin

Part of the oily skin club? Opt for a powder foundation or an oil-free liquid formula like mattifying Infallible 32H Matte Cover Foundation. Sweat, heat, humidity and transfer-proof, this liquid foundation gives you everything you need to feel infallible for 24 hours.

For all day shine control, reach for the True Match Mineral Mattifying Finishing Powder. This is a translucent loose setting powder formulated with sodium hyaluronate – a derivative of hyaluronic acid perfect for supplying oily skin with hydration while controlling shine.

What type of foundation is best for combination skin 

If your skin is dry in some areas but oily in others, you’re likely dealing with combination skin. To balance and support your skin, choose products that regulate a healthy level of oil and moisture and work well across oily and dry textures. Meet True Match Liquid Foundation – made using a vegan formula*, this is a super-blendable foundation suited to combination skin types. Hyaluronic acid locks in moisture and improves the skin’s visible quality, without leaving you looking shiny.

*no animal derivatives or by-products

What type of foundation is best for acne-prone or sensitive skin

The sensitive among us know how hard it is to find products that don’t cause a skin flare up. If you struggle to keep your acne-prone or sensitive skin happy, opt for lighter foundation coverage. Luckily, the True Match Nude Tinted Serum Foundation is suitable for sensitive skin and for a variety of skin tones. Infused with 1% pure hyaluronic acid to naturally illuminate the skin and correct imperfections, this product is a perfect everyday foundation for different skin types.

What type of foundation is best for mature skin

Our skin changes with age, so if you have mature skin, using formulas that support and moisturise the skin should be your prime focus. Wondering what type of foundation is best for mature skin? Follow these tips:

Consider the ingredients: For fine lines and wrinkles, look for makeup infused with skincare ingredients.

Opt for light coverage: Some liquid foundations or tinted moisturisers are specially formulated for mature skin, like the Age Perfect Serum Foundation SPF 24. This lightweight serum hybrid is also formulated with SPF 24 for UV protection.

Go for liquid over matte or powder: Choose a glowy, liquid foundation with a natural finish. This will avoid product settling into fine lines and can even lend the skin an extra dose of plumping and moisturising on top of skincare. Lightly set with powder.

Now that you know how to choose foundation for your skin type, see shades and colours on your face online with our virtual try-on tool.