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Yuzu Lemon Brightening Mask Pure Clay

The Pure Clay Brightening Mask combines 3 Pure Clays with the brightening properties of Yuzu Lemon to illuminate and even skin tone.

A UNIQUE COMBINATION OF 3 PURE CLAYS: KAOLIN: A pure clay highly concentrated with silicatesand known to absorb impurities and excess oil to help purify delicate skin affected by daily pollutants. MONTMORILLONITE: A pure clay rich in mineralsand this clay helps to purify and re-balance the skinand reducing imperfections. GHASSOUL: A pure clay able to absorb impurities and oils without causing irritationand leaving skin smoothand fresh and radiant

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Benefits

RESULTS: IMMEDIATELY : Skin is deeply cleansed and tone more even with an illuminated glow. USE FOR ONE WEEK : Skin tone is clarifiedand unified and has a freshand radiant complexion. DAY AFTER DAY : Skin looks healthier and is visibly transformed.

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Keeping your glow in the cold weather is no easy feat. Drying it out and messing with its pH balance is just the beginning... but masks have got your back! Especially clay ones. They're supercharged with nourishing ingredients and detoxing benefits to help restore your skin to its radiant self. Find out what mask is right for your skin concerns, and don’t forget you can mix and match to create a personalised routine!

BEST FOR: Acne-prone skin

Clay is a top ingredient in face masks for acne thanks to its purifying and oil-absorbing properties. The Pure Clay Marine Algae Anti Blemish Mask contains montmorillonite clay to rebalance skin and reduce imperfections, ghassoul clay to absorb oil without irritating skin, and kaolin clay to purify delicate skin. The addition of marine algae extract works to tighten pores and clear blackheads.

BEST FOR: Dry skin

An unexpected ally for dry skin in winter is an exfoliating mask. The Pure Clay Exfoliating Mask is great for dry skin because the finely milled apricot seeds in the formula help scrub away flaky skin, and the creamy texture pampers in the process. Bye bye dryness, hello natural glow!

BEST FOR: Sensitive skin

Has the harsh weather left your skin feeling irritated and sensitive? Calm your complexion with the Pure Clay Soothing Mask. Hypoallergenic and formulated for sensitive skin, it contains soothing mallow flower extract to gently comfort, while the three pure clays take care of purifying the complexion.

BEST FOR: Blackhead-prone skin

Give your clogged pores a deep clean with the Pure Clay Detoxifying Mask. Delivering detoxifying benefits for winter skin, the black charcoal in the formula draws out impurities from deep within pores for visibly clearer and brighter skin.

BEST FOR: Dull skin

Lacklustre complexion? Go for a face mask that exfoliates and brightens in one, like the Pure Clay Brightening Mask. This brightening face mask contains yuzu lemon extract, which is rich in exfoliating fruit acids to boost skin radiance and improve skin texture.

BEST FOR: Oily skin

Pure Clay Eucalyptus Mask is a great face mask for oily skin as it is enriched with eucalyptus extract, which is known for its purifying properties, as well as three pure clays (kaolin, montmorillonite and ghassoul) to detox skin and soak up excess oil.

 

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When it comes to beauty sleep, what you put in is what you get out. Simple tweaks to your before-bed routine can make a world of difference with you waking up feeling refreshed, revitalised and ready to put your best face forward. They don't call it beauty sleep for nothing! Ahead, tips and tricks for enhancing your beauty game and making your #wokeuplikethis dreams come true.

OVERNIGHT MASK & BASK

Skin loses moisture while you sleep – about 25 per cent more than it does during the day. An overnight mask creates a permeable seal on top of your skin that makes everything underneath it penetrate better. As your face soaks up skin-saving solutions, elasticity and tone is improved over time. You wake up smooth and dewy without feeling greasy.

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Are you prone to puffy eyes in the morning after a long night's sleep? Beat those undereye bags with an eye treatment such as Revitalift Filler Replumping Eye Cream. It contains hyaluronic acid, which helps fill lines and replump your skin.

HELLO HYDRATION

Exposure to dry air and indoor heat while sleeping can sap moisture from the skin, leaving it dry, dehydrated and papery in the morning. Look for a slightly thicker cream, such as L’Oréal Paris Revitalift Filler (HA) Day Cream rather than your daytime moisturiser.

HAIR HYDRATION

Work a protein-packed mask such as Elvive Re-Nutrition Deep Nourishing Mask through dry stands once or twice a week before bedtime and you’ll notice lusher locks in no time. Thanks to ingredients such as royal jelly and omega 6, this treatment produces long-lasting nourishment and hydration. Apply to slightly damp locks to better soak up the formula.

SILKY SMOOTH

Silk bedding sounds like a frivolous luxury, but it’s worth it for its anti-ageing effects. Silk is a soft natural fibre that, unlike cotton, doesn’t absorb moisture from your face as you sleep. The satiny smooth finish also means waking up with fewer creases and wrinkles caused by indents from the material. This works for eliminating bends and kinks in your hair, too. Try wrapping your hair in a silk scarf for the same cushioning effect.

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Having the right beauty products is one thing but it's important to apply them in the right order to get optimal results.

The first step is pretty straightforward: Remove all traces of makeup and grime from the day using a cleanser.

After cleansing, swipe on a toner. Toner clears any residual dirt as well as helping to reduce the size of your pores whilst leaving the skin clean and fresh.

Next up, serums. A step not to be missed. Serums are more readily absorbed than moisturisers, delivering concentrated active ingredients where they are needed to help with a variety of skin concerns (think dryness, reduction in spots and blemishes, wrinkles).

Now is the time to apply eye cream. The active ingredients in eye creams are designed to be restorative and used on thin skin, so need to be applied ahead of moisturisers to ensure it can absorb properly (And act as a barrier) to be effective. Eye creams are not just for anti-aging purposes, they also address hydration to make your eye bag area appear plumper and full. If the eye cream you use has a metal lid or applicator this can be used to press against the skin for a cooling effect that will reduce puffiness.

Finally, apply moisturiser to keep all that goodness in. Moisturisers are incredibly important for all skin types to maintain a healthy level of moisture and of course an added bonus if your moisturiser contains SPF to prevent sun damage.

Discover the L'Oreal Paris skincare range here.

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